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Merchandising Like a Hero on Adobe Commerce
Introduction
Introduction (5:14)
Get the Badge
Additional Resources
2.1: Attributes
2.1.1: When to create an attribute? (4:37)
2.1.2: Attribute type recommendations (10:19)
2.1.3: Attributes and translations (5:38)
2.1.4: How to expose attributes to a category (5:53)
2.1.5: How to display attributes on a product page (2:24)
2.1.6: How do I create an attribute set? (5:42)
2.1.7: Practical Assignment
2.2: Category Strategies
2.2.1: Choosing between attributes and categories (3:05)
2.2.2: Displaying a Product List on a CMS Page (7:23)
2.2.3: Practical Assignment
2.3: Utilizing Category configuration features
2.3.1: Category Configuration (9:17)
2.3.2: The Visual Merchandiser put in a way that makes sense (4:11)
2.3.3: What is Anchor mode? (2:46)
2.3.4: Practical Assignment
2.4: Maximizing the value of related products
2.4.1: Introduction (4:19)
2.4.2: Strategies (3:37)
2.4.3: Which tool should we use? (2:27)
2.4.4: Using Adobe Commerce Product Recommendations (6:15)
2.4.5: Recommendation configurations (13:40)
2.4.6: Practical Assignment
2.5: Promotions done right
2.5.1: Catalog Price Rules (9:11)
2.5.2: Cart Price Rules Overview (5:28)
2.5.3: Cart Price Rule Conditions (6:24)
2.5.4: Cart Price Rules Actions (2:40)
2.5.5: Free Shipping with Qualifiers (4:10)
2.5.6: $10 off over $100 (2:41)
2.5.7: Cart Price Rules: Buy 2 get 1 free (2:12)
2.5.8: $10 off a specific product (1:50)
2.5.9: $5 off when two products are in the cart (6:48)
2.5.10: Conditions vs Actions (1:38)
2.5.11: Cart Price Rules Overall Limitations (3:19)
2.5.12: Am I missing something?
2.5.13: Practical Assignment
2.6: Live Search
2.6.1: Live Search Overview (3:48)
2.6.2: Why not ElasticSearch? (5:47)
2.6.3: Live Search Synonyms (4:26)
2.6.4: Live Search Facets (6:12)
2.6.5: Live Search Rules (5:07)
Klevu Bonus, 1: Overview of Implementing Klevu's Merchandising Tools on Adobe Commerce
An introduction to Klevu (9:20)
Getting Started (7:42)
Klevu Bonus, 2: Maximizing Search Value
Overall Klevu Merchant Center configuration (11:03)
Magento Store Configuration recommendations (24:48)
Building effective search Facets (5:00)
Influencing Klevu's smart search results (12:22)
Using synonyms to ensure quality results (2:05)
Klevu Bonus, 3: Recommendation Tool
Klevu Recommendations Overview (2:31)
Creating new Recommendations (13:01)
Using the Recommendation Templates tool (3:40)
Klevu Bonus, 4: Using the Category Merchandising capability
Category Merchandising overview (2:02)
Category configuration recommendations (8:25)
3.1: Content Management
3.1.1: Dynamic Blocks (4:42)
3.1.2: Injecting a Banner at the Top of the Page (7:22)
3.1.3: Templates in PageBuilder (3:56)
3.1.4: Old school CMS widgets (3:27)
3.1.5: PageBuilder Block Types (11:49)
3.1.6: PageBuilder and Accessibility (9:42)
3.1.7: PageBuilder Columns (4:42)
3.1.8: PageBuilder Customization Strategy
3.1.9: How to overlay text on an image in PageBuilder (8:37)
3.1.10: What to use where?
3.1.11: Practical Assignment
3.2: Content Staging
3.2.1: The Big Idea (1:51)
3.2.2: Creating a New Scheduled Update (1:54)
3.2.3: Creating a New Scheduled Update (2:15)
3.2.4: Content Staging Dashboard (1:43)
3.2.5: Previewing Content Staging (3:24)
3.2.6: Practical Assignment
4.1: Personalization with Customer Segmentation
4.1.1: Introduction (1:26)
4.1.2: Difference Between Customer Segments and Customer Groups (1:38)
4.1.3: Creating a Customer Segment (5:09)
4.1.4: Exporting Customer Information (1:26)
4.1.5: Customer Segment Recipes (6:00)
4.1.6: Practical Assignment
5: Completion
5.1.1: How to get your badge
5.1.2: Need some advice? (2:26)
2.2.1: Choosing between attributes and categories
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